Startups that plan to grow, in the sectors we know in depth.

Software, e-commerce, fintech, deep tech, biotech and AI companies all need the same accounting and tax work. What changes is where R&D relief lands, which costs qualify, how revenue is recognised and how quickly cash leaves.

The sectors we work in

The accounting and tax work is the same in every sector. What differs is which costs qualify for R&D relief, which relief route pays more, where VAT falls and how quickly cash leaves the business.

A software company’s R&D claim is mostly engineering salaries and cloud computing. A hardware company’s includes materials used up in prototypes. A biotech company’s is often payments to a contract research organisation, which only the company that commissioned the work can claim. Each sector page covers these points with a worked example and the questions founders in that sector ask.

A software team working through a problem together

SaaS and software

Deferred revenue, monthly recurring revenue that agrees with the accounts, R&D relief on qualifying engineering work, and VAT on customers outside the UK.

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Two engineers testing hardware in a lab

Deep tech and hardware

R&D claims on grant-funded work, consumables used up in development, prototype costs, and the split between capital and day-to-day spending that changes your tax bill.

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Two people working at a laptop among stacked shipping boxes

E-commerce and DTC

Marketplace payouts with fees already deducted, stock held as an asset until it sells, returns, and VAT once you sell across a border.

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A card payment being taken on a tablet

Fintech

Safeguarded and client money kept separate from your own, regulatory capital that has to be maintained, and a share register the FCA will review.

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A team working a problem out at a whiteboard

AI and machine learning

Computing and data licence costs in the R&D claim, whether the model work qualifies, and a cash forecast that allows for training runs.

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How the accounting differs by sector

Where the R&D relief sits
In software it is mostly engineering salaries and the cloud bill. In hardware it includes materials used up in prototypes. In biotech it is often payments to a contract research organisation, which only the company that commissioned the work can claim.
When revenue is recognised
An annual SaaS contract is earned over twelve months, even when the customer pays upfront. Hardware is earned on delivery. A marketplace usually recognises its commission as revenue. These rules often explain why a startup’s accounts and its own dashboard show different figures.
Where VAT falls
Digital services sold to consumers abroad, goods crossing a border, a marketplace collecting VAT on your behalf, and medical or educational supplies that are exempt each follow different rules.
How quickly cash leaves
A software company spends mainly on salaries, steadily each month. A hardware or consumer goods company spends in large amounts on stock months before it sells, so its cashflow forecast is built differently.

Startups in other sectors

The businesses above are the ones we see most, and we act for others too. Tell us what you are building or selling and we will tell you straight whether we are the right firm for it.

Tell us what your business does.

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